The world of trade shows offered both boundless opportunity and fierce competition. To help Derse stand out in this dynamic space, we made a strong return with a booth at EXHIBITORLIVE, the premier conference for trade show and event professionals. This gathering served as a stage where innovation, creativity, and expertise converged, and it allowed us to share our story with an audience that valued impact as much as we do. Through my design contributions, I helped bring the Derse Apothecary to life in a way that not only elevated our visibility but also authentically demonstrated how Derse’s brand identity thrives at the intersection of strategy, design, and experience.
Booth Interior
Booth Interior
Booth Interior, Side View
Booth Interior, Side View
At EXHIBITORLIVE, I had the exciting opportunity to both collaborate with a team and take full ownership of several pieces. On my own, I created all the graphics for our client event, designed the nurture campaign visuals for advertisements, and produced the name tags for the show floor. Each of these projects allowed me to translate Derse’s brand identity into clear, engaging touchpoints that stood out on their own while tying seamlessly into the larger experience. Beyond those solo efforts, I also contributed across team initiatives, lending design support wherever needed to ensure our presence felt polished, cohesive, and true to who we are as a brand while working under a tight turnaround of just 3 months!
Booth Staff Nametags
Booth Staff Nametags
Staff Name Tags In Action
Staff Name Tags In Action
For the show floor itself, I produced the nametags, crafting them to feel professional, on-brand, and cohesive with the rest of our presence.
Drink Signage
Drink Signage
Event Name Tags; For Derse Staff and Client Guests
Event Name Tags; For Derse Staff and Client Guests
For the client event, I created all of the graphics, shaping a visual identity that carried seamlessly through the experience and reinforced Derse’s brand in a polished, memorable way.
For our nurture campaigns, I designed the advertisement graphics for social media, making sure each piece was eye-catching while still consistent with our overall messaging and tone of the Derse Apothecary and Derse as a whole.
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